Having a Video Go Viral is a Good Thing Isn’t It?
Put up your hand if you ever saw the viral mash-up video on YouTube called “The Bed Intruder”. If you haven’t, I’m very surprised. It was the most watched video on YouTube in 2010. For those of you who don’t know what a mash-up is, it’s a song made from combining already existing songs or videos. The Gregory Brothers created this video by taking clips of Antoine Dodson talking about an intruder in his home and turning it into a song.
You can find the video here:
Yes the video is funny, yes it’s actually a catchy song, but turning a news clip about a rapist into something humorous, probably isnt the best thing to do. The focus is no longer on the story of a potential rape victim but on the hilarity of the song.
Another example of this is the “Nobody Canna Cross It” video. Again, it’s a song made from a news clip. It’s also catchy, and funny but what about the real issue? The story is really about the need for a new bridge. The current bridge in the community of Robertsfield, St. Andrew floods every time it rains. This makes it impossible for people who need to get back to their homes to get across the river safely. People try to swim over, drive vehicles across or wait it out. People have died just trying to get back to their homes.
It’s been about a year since the video went viral, and yet…still no bridge. Everyone who watches it, watches it for comedic relief. Not many people actually care about getting the bridge built.
You would think that after all of this exposure, the badly needed bridge would finally be built…apparently not.
Here is an interview conducted with Clifton Brown, the speaker on the news clip: http://www.youtube.com/watch?v=O13UzMTn-0o&feature=related
Instead of taking him seriously, they are laughing at him the whole time. At one point one of the interviewers even says, “Who cares about the bridge”. He does! The locals do! I do! Why is nothing being done about this?
YouTube can be used for getting important information out to a lot of people in a short amount of time. In this case, these mash-up videos are taking attention away from the actual cause. It’s okay to laugh at a mash-up but while you are watching and sharing, make sure you grasp the real issue.
Until next time,